Business strategy for solopreneurs who are ready for their next level.
I help founders, freelancers, coaches and consultants stop surviving their business and start building one that actually works – with clear positioning, real clients, and a system that doesn’t depend on luck.
The challenge.
There is nothing more frustrating than building something you love, only to feel like it’s standing still. You have the ambition, but the “next step” feels blurry. I help you find the clarity to move forward with ease and confidence.
Solopreneur
Consultant
Freelancer
Coach
Founder
Entrepreneur
You're working hard.
But something's off
and you can't name it.
That’s not a talent problem. That’s not a work ethic problem. That’s a strategy problem. And strategy problems have a root cause – one that’s usually hiding behind three other things that seem like the problem.
You're not converting the way you should
You have conversations. You send proposals. People seem interested. Then nothing. You’re not sure if it’s your offer, your pricing, your positioning – or all three.
You're living paycheck to paycheck
Not because you’re not working hard. But revenue is inconsistent and you’re always one slow month away from stress.
You don't know what to fix first
“Post more content.” “Niche down.” “Raise your prices.” None of it sticks because you don’t know what’s actually causing the problem.
You're rebuilding from scratch every quarter
You are in reactive mode and wondering why your business doesn’t feel like it’s going anywhere.
Let me introduce myself. I'm Violaine.
French, based in Budapest, formerly a Digital Director. I spent +12 years working in brand, marketing, and digital strategy for global companies across FMCG, beauty, healthcare, SaaS, electronics, travel, and more. (such as P&G, Diageo, Sanofi, Midea, Wizz Air…) I’ve seen what works at the biggest level – and what doesn’t.
Now I work with solopreneurs and small founders who built something real but feel stuck before the next level. Because the sharpest strategic thinking shouldn’t be reserved for companies with €100K marketing budgets. If your business has more potential than what you’re currently seeing, you’re in the right place.
Quick facts
Current project
Working with a founder to take their business to the next level
Current obsession
AI tools that actually save founders time
Coffee order
Americano, with a croissant (or two)
Work from
My desk, a café, a co-working space – wherever there’s good wifi and better coffee.
What i love most
Playing Sherlock. Finding the real problem hiding behind the obvious one, and potential solutions
Current Reading
The Psychology of Money by M. Housel and, The Last Yakuza by J. Adelstein
What my clients say about working together
Voice of Founders.
not sure where to start?
Let's talk about your business.
30 minutes. I’ll tell you honestly which offer make sense – or whether now is the right time at all.
Or share your questions →